GCBS Library

Marketing research.

By: Luck, David JohnstonContributor(s): Rubin, Ronald SMaterial type: TextTextPublisher: Englewood Cliffs, NJ : Prentice-Hall, c1987Edition: 7th edDescription: xvii, 683 p. : ill. ; 25 cmISBN: 0135578280 Uniform titles: Marketing research. Subject(s): Marketing researchDDC classification: 658.83 LUC
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Books Books GCBS Library
PINK BOOK 		658.83 LUC (Browse shelf) Available A010331

Rev. ed. of: Marketing research / David J. Luck ... [et al.]. 6th ed. c1982.

Includes bibliographical references and indexes.

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