000 00562nam a22002057a 4500
999 _c901
_d901
003 OSt
005 20200413092136.0
008 200413b ||||| |||| 00| 0 eng d
020 _a025609196X
082 _a659.1 BOU
100 _aBovée, Courtland L.
245 _aContemporary advertising.
250 _a4th ed.
260 _aUnited State of America :
_bIrwin,
_c1992.
300 _axxxi, 718 p. :
_bill. ;
_c29 cm.
504 _aIncludes bibliographical references and index.
700 _aArens, William F.
942 _cBK