000 00455nam a22001697a 4500
999 _c832
_d832
003 OSt
005 20200413072530.0
008 200413b ||||| |||| 00| 0 eng d
082 _a659.1 BOR
100 _aBorden, Neil H.
245 _aAdvertising management :
_btext and cases.
260 _aIndia :
_bRichard D. Irwin, Inc,
_c1967.
300 _axiii, 1064 p. :
_bill. ;
_c23 cm.
504 _aIncludes index.
942 _cBK