000 | 00520nam a22001937a 4500 | ||
---|---|---|---|
999 |
_c827 _d827 |
||
003 | OSt | ||
005 | 20200413071850.0 | ||
008 | 200413b ||||| |||| 00| 0 eng d | ||
020 | _a0844229903 | ||
082 | _a659.1 VAN | ||
100 | _aVanden Bergh, Bruce G. | ||
245 |
_aAdvertising Principles : _bchoice challenge change. |
||
260 |
_aUSA : _bNTC Business Books, _c1999. |
||
300 |
_axxii, 582 p. : _bill. ; _c28 cm. |
||
504 | _aIncludes index. | ||
700 | _aKatz Helen. | ||
942 | _cBK |