000 00742cam a2200241 a 4500
003 OSt
005 20210224035025.0
008 960827s1997 ilua b 001 0 eng
020 _a0256214425
082 0 0 _a658.802 LEH
100 1 _aLehmann, Donald R.
245 1 0 _aAnalysis for marketing planning /
250 _a4th ed.
260 _aChicago :
_bIrwin,
_cc1997.
300 _axi, 211, I-8 p. :
_bill. ;
_c24 cm.
504 _aIncludes bibliographical references and index.
650 0 _aMarketing
700 1 _aWiner, Russell S.
906 _a7
_bcbc
_corignew
_d1
_eocip
_f19
_gy-gencatlg
942 _cBK
999 _c6053
_d6053