000			00584nam a22002177a 4500
003			OSt
005			20210216081609.0
008			210216b ||||| |||| 00| 0 eng d
020			_a9780072514827
082			_a658.8 CRA
100			_aCravens, David W.
245			_aStrategic marketing management cases.
250			_a7th ed.
260			_aNew York : _bMcGraw-Hill Irwin, _c 2002.
300			_axvi, 685 p. : _b ill. ; _c25 cm.
650			_aManagement.
700			_aLamb, Charles W.
700			_aCrittenden, Victoria L.
942			_cBK
999			_c5965 _d5965