000 00691pam a2200229 a 4500
003 OSt
005 20210215080442.0
008 891229s1991 ilua b 001 0 eng
020 _a0030314720
082 0 0 _a658.83 CHU
100 1 _aChurchill, Gilbert A.
245 1 0 _aMarketing research :
_bmethodological foundations /
250 _a5th ed.
260 _aChicago :
_bDryden Press,
_cc1991.
300 _axxxii, 1070 p. :
_bill. ;
_c24 cm.
504 _aIncludes bibliographical references and index.
650 0 _aMarketing research.
906 _a7
_bcbc
_corignew
_d1
_eopcn
_f19
_gy-gencatlg
942 _cBK
999 _c5846
_d5846