000 00490nam a22001817a 4500
003 OSt
005 20210209090033.0
008 210209b ||||| |||| 00| 0 eng d
020 _a0538844949
082 _a658.8 MES
100 _aMessinger, Paul R.
245 _aThe marketing paradigm :
_ba guide for general managers.
260 _aOhio :
_bSouth-Western,
_c1995.
300 _axi, 237 p. :
_bill. ;
_c23 cm.
650 _aMarketing.
942 _cBK
999 _c5621
_d5621