000 | 00676nam a22002417a 4500 | ||
---|---|---|---|
999 |
_c430 _d430 |
||
003 | OSt | ||
005 | 20200518103922.0 | ||
008 | 200406b ||||| |||| 00| 0 eng d | ||
020 | _a9789352865611 | ||
082 | _a658.8 KOT | ||
100 | _aKotler, Philip. | ||
245 | _aPrinciples of marketing | ||
250 | _a17th ed. | ||
260 |
_aIndia: _bPearson India Education Services Pvt. ltd., _c2018. |
||
300 |
_axxi, 701 p. : _bill. ; _c28cm. |
||
504 | _aIncludes bibliographical references and indexes. | ||
650 | _aMarketing | ||
700 | _aArmstrong, Gary. | ||
700 | _aAgnihotri, Prafulla. | ||
942 | _cBK |