000 00571nam a22002057a 4500
999 _c343
_d343
003 OSt
005 20200402052608.0
008 200402b ||||| |||| 00| 0 eng d
020 _a0256136890
082 _a658.8 CRA
100 _aCravens, David W.
245 _aStrategic marketing management cases.
260 _aUSA :
_bRichard D Irwin,
_c1983.
300 _axvi, 714 p. :
_bill. ;
_c23 cm.
504 _aIncludes bibliographical references and index.
700 _aLamb, Charles W.
700 _aCrittenden, Victoria L.
942 _cBK