| 000 | 00571nam a22002057a 4500 | ||
|---|---|---|---|
| 999 |
_c1978 _d1978 |
||
| 003 | OSt | ||
| 005 | 20200429091601.0 | ||
| 008 | 200429b ||||| |||| 00| 0 eng d | ||
| 020 | _a9788131719770 | ||
| 082 | _a658.827 KEL | ||
| 100 | _aKeller,Kevin Lane. | ||
| 245 |
_aStrategic brand management : _bbuilding,measuring,and managing brand equity. |
||
| 250 | _a3rd ed. | ||
| 260 |
_aNew Delhi : _bPrentic Hall, _c2009. |
||
| 300 |
_a714 p. : _bill.; _c25 cm. |
||
| 504 | _aIncludes index | ||
| 650 | _aManagement | ||
| 942 | _cBK | ||