000			01206nam a22004337a 4500
003			OSt
005			20230209110558.0
008			200331b ||||| |||| 00| 0 eng d
020			_a812650806X
082			_a658.83 KUM
100			_aAaker, David A.
245			_aMarketing research.
250			_a7th ed.
260			_aNoida : _bJohn Wiley and Sons Pvt.Ltd, _c2002.
300			_axvi, 751 p. : _bill. ; _c24 cm.
504			_aIncludes bibliographical references and index.
700			_aKumar, V.
700			_aDay, George S.
942			_cBK
999			_c155 _d155