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Advertising management. by Batra, Rajeev | Myers, John G | Aaker, David A. Edition: 5th ed.Material type:  Text; Format:
print
; Literary form:
Not fiction
Publisher: India : Pearson Education Inc, 1998Availability: Items available for loan: Call number: 659.1 BAT (10).
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2.
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Contemporary advertising. by Arens, William F. Edition: 7th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: New York: Irwin McGraw-Hill, 1999Availability: Items available for loan: Call number: 659.1 ARE (3).
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3.
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Foundations of advertising : theory and practice. by Chunawalla, S. A | Sethia, K. C. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Mumbai : Himalaya Publishing House, 2011Availability: Items available for loan: Call number: 659.1 CHU (12).
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4.
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Foundations of advertising : theory and practice. by Chunawalla, S A | Sethia, K C. Edition: 6th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Mumbai : Himalaya Publishing House, 2007Availability: Items available for loan: Call number: 659.1 CHU (7).
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5.
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Advertising : principles and practice. by Wells, William | Moriarty, Sandra | Burnett, John. Edition: 7th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi : Prentice Hall of India, 2006Availability: Items available for loan: Call number: 659.1 WEL (18). Items available for reference: Not for loanCall number: 659.1 WEL (1).
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6.
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Canadian advertising success stories : cassies 1. by Canadian congress of advertising. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Canada : Canadian congress of advertising, 1994Availability: Items available for loan: Call number: 659.11 CCA (1).
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7.
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Promotion management & marketing communications. by Shimp, Terence A. Edition: 3rd ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Fort Worth : Dryden Press, 1993Availability: Items available for loan: Call number: 658.87 SHI (1).
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8.
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Advertising : an introductory text. by Chunawalla, S A. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Mumbai : Himalaya Publishing House, 2003Availability: Items available for reference: Not for loanCall number: REF CHU (1). :
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9.
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Foundations of advertising : theory and practice. by Chunawalla, S A | Sethia, K C. Edition: 6th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Mumbai : Himalaya Publishing House, 2007Availability: Items available for reference: Not for loanCall number: REF CHU (1). :
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10.
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Contemporary advertising. by Arens, William F. Edition: 10th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi : Tata McGraw-Hill Publishing Company Limited, 2006Availability: Items available for reference: Not for loanCall number: REF ARE (1). :
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11.
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Foundations of advertising : theory and practice. by Chunawalla, S. A | Sethia, K. C. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Mumbai : Himalaya Publishing House, 2011Availability: Items available for reference: Not for loanCall number: REF CHU (2). :
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12.
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Contemporary advertising. by Arens, William F. Edition: 8th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi : Tata McGraw-Hill Publishing Company Limited, 2002Availability: Items available for reference: Not for loanCall number: REF ARE (1). :
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13.
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14.
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Advertising for account handlers. by Linacre, Nigel. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: London : Hutchinson Business. 1988Availability: Items available for loan: Call number: 659.1 SAL (1).
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15.
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16.
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Cases in advertising management / by Nevett, T. R. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Lincolnwood, Ill., USA : NTC Business Books, c1992Other title: Advertising management.Availability: Items available for loan: Call number: 659.1 NEV (1).
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17.
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18.
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Strategic Internet marketing . by Vassos, Tom. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Indianapolis : Que, 1996Availability: Items available for loan: Call number: 005 VAS (1).
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19.
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The making of an advertising campaign . by Niefeld, Jaye S. Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Englewood Cliffs, N.J. : Prentice Hall, 1989Availability: Items available for loan: Call number: 659.1 NIE (1).
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