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Sales, marketing, and continuous improvement : six best practices to achieve revenue growth and increase customer loyalty.

By: Stowell, Daniel MMaterial type: TextTextPublisher: San Francisco : Jossey-Bass Publishers, 1997Edition: 1st edDescription: xvii, 286 p. : ill. ; 24 cmISBN: 0787908576Subject(s): Corporate culture | Selling | Marketing | Customer loyalty | Organizational changeDDC classification: 658.8 STO Online resources: Publisher description | Table of Contents | Contributor biographical information
Incomplete contents:
The six best practices -- Manage for change -- Listen to customers -- Focus process -- Use teams -- Practice an open organization culture -- Apply technology.
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Item type Current location Call number Status Date due Barcode
Books Books GCBS Library
mixed books 		658.8 STO (Browse shelf) Available A018685
Books Books GCBS Library
mixed books 		658.8 STO (Browse shelf) Available A018686

Includes bibliographical references and index.

The six best practices -- Manage for change -- Listen to customers -- Focus process -- Use teams -- Practice an open organization culture -- Apply technology.

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