|
|
1.
|
Principles of marketing by Kotler, Philip | Armstrong, Gary | Agnihotri, Prafulla. Edition: 17th ed.Material type:  Text; Format:
print
; Literary form:
Not fiction
Publisher: India: Pearson India Education Services Pvt. ltd., 2018Availability: Items available for loan: Call number: 658.8 KOT (10).
|
|
|
2.
|
marketing management. by Kotler, Philip | Cunningham, Peggy. Edition: 11th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Toronto : Pearson Prentice Hall, 2004Availability: Items available for loan: Call number: 658.8 KOT (1).
|
|
|
3.
|
Services marketing : people, technology, strategy. by Lovelock, Christopher | Wirtz, Jochen | atterjee, Jayanta. Edition: 7th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: New Delhi : Pearson, 2006Availability: Items available for loan: Call number: 658.8 LOV (8). Items available for reference: Not for loanCall number: 658.8 LOV (1).
|
|
|
4.
|
Strategic marketing for non-profit organizations. by Andreasen Alan R | Kotler Philip. Edition: 7th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Noida : pearson education, 2015Availability: Items available for loan: Call number: 658.8 AND (1).
|
|
|
5.
|
Marketing Management. by Winer, Rusell S | Dhar, Ravi. Edition: 4th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: India : Pearson, 2018Availability: Items available for reference: Not for loanCall number: REF WIN (1). :
|
|
|
6.
|
Marketing research : an applied orientation. by Malhotra, Naresh K. Edition: 4th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: New Jersy : Pearson Education, 2004Availability: Items available for loan: Call number: 658.83 MAL (2).
|
|
|
7.
|
Marketing research / by Burns, Alvin C | Bush, Ronald F. Edition: 5th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Upper Saddle River, NJ : Pearson/Prentice Hall, 2006Availability: Items available for loan: Call number: 658.83 BUR (1).
|
|
|
8.
|
|
|
|
9.
|
Strategic marketing problems : cases and comments. by Kerin,Roger.A. Edition: 10th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: New Jersey : Pearson Education, 2004Availability: Items available for loan: Call number: 658.802 KER (1).
|
|
|
10.
|
Principles of marketing. by Kotler, Philip | Armstrong, Gary. Edition: 14th ed.Material type: Text; Format:
print
; Literary form:
Not fiction
Publisher: Boston : Pearson, 2012Availability: Items available for loan: Call number: 658.8 KOT (1).
|
