GCBS Library

Your search returned 29 results.

1.
A preface to marketing management.

by Peter, J. Paul | Donnelly, James H.

Edition: 10th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New York : McGraw-Hill/Irwin, 2006Availability: Items available for loan: Call number: 658.8 PAU (2).

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2.
Issues in canadian marketing.

by Barnes, James G | Sommers, Montrose S.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Canada : McGraw-Hill Ryerson Ltd, 1992Availability: Items available for loan: Call number: 658.8 BAR (1).

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3.
Marketing.

by Berkowitz, E. N | Crane, F. G | Kerin, R. A | Hartley, S. W.

Edition: 4th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Canada : McGraw-Hill Ryerson Limited, 2000Availability: Items available for loan: Call number: 658.8 BER (9).

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4.
Marketing.

by Berkowitz, Eric N | Kerin, Roger A.

Edition: 6th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: USA : McGraw-Hill Companies, Inc, 2000Availability: Items available for loan: Call number: 658.8 BER (1).

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5.
Marketing.

by Berkowitz, Eric, N | Crane, Frederick, G | Kerin, Roger, A | Hartley, Steven, W.

Edition: 3rd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Canada : McGraw-Hill., 2003Availability: Items available for loan: Call number: 658.8 BER (2).

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6.
Marketing management : a strategic approach with a global orientation.

by Boyd, Happer. W | Walker, Orville C | Larreche, Jean Claude.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New York : Irwin McGraw Hill, 1998Availability: Items available for loan: Call number: 658.8 BOY (1).

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7.
Marketing management : a strategic decision-making approach.

by Boyd, Harper W | Walker, Orville C | Mullins, John.

Edition: 4th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New York : McGraw-Hill/Irwin, 2002Availability: Items available for loan: Call number: 658.8 BOY (1).

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8.
Strategic marketing management cases.

by Cravens, David W | Lamb,Charles W | Crittenden,Victoria L.

Edition: 6th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New York : Irwin McGraw Hill, 1999Availability: Items available for loan: Call number: 658.8 CRA (2).

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9.
Cases in marketing management.

by Guiltinan, Joseph P | Paul, Gordon W.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi : McGraw-Hill, Inc, 1991Availability: Items available for loan: Call number: 658.8 GUL (1).

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10.
Marketing management : strategies and programs.

by Guiltinan, Joseph P | Paul, Gordon W.

Edition: 5th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New York : McGraw-Hill, Inc, 1994Availability: Items available for loan: Call number: 658.8 GUI (1).

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11.
MaxiMarketing : the new direction in advertising, promotion, and marketing strategy.

by Rapp, Stan | Collins, Thomas L.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New York : McGraw-Hill, 1988Availability: Items available for loan: Call number: 658.8 KAP (1).

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12.
Marketing management.

by Lancaster, Geoff.

Edition: 3rd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New York : McGraw Hill Publishing Company, 2001Availability: Items available for loan: Call number: 658.8 LAN (1).

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13.
Essentials of marketing : a global managerial approach.

by Perreault, William D | McCarthy, E Jerome.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: USA : McGraw-Hill Higher Education, 2000Availability: Items available for loan: Call number: 658.8 PER (2).

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14.
Marketing management : knowledge and skills.

by Peter, J Paul | Donnelly, James H.

Edition: 5th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: USA : McGraw-Hill Companies, 1998Availability: Items available for loan: Call number: 658.8 PAU (2).

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15.
Basic marketing : a global- managerial approach.

by Perreault, William. D | Mccarthy, E. Jerome.

Edition: 15th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi : Tata McGraw-Hill Publishing Company Limited, 2006Availability: Items available for loan: Call number: 658.8 PER (4).

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16.
Basic marketing : a global-managerial approach.

by Perreault, William D | McCarthy, E. Jerome.

Edition: 13rd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: USA : Irwin McGraw-Hill, 1999Availability: Items available for loan: Call number: 658.8 PER (3).

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17.
No cover image available No cover image available
Marketing planning : a systems approach.

by Stern, Mark E.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: USA : Mcgraw-hill book company, 1996Availability: Items available for loan: Call number: 658.8 STE (1).

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18.
Marketing management.

by Saxena, Rajan.

Edition: 4th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi : McGraw Hill Education Private Limited, 2013Availability: Items available for loan: Call number: 658.8 SAX (3). Items available for reference: Not for loanCall number: 658.8 SAX (2).

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19.
Marketing.

by Berkowitz, E. N | Crane, F. G | Kerin, R. A | Hartley, S. W | Hartley, S. W | Rudelius, W.

Edition: 4th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Canada : McGraw-Hill Ryerson Limited, 2000Availability: Items available for loan: Call number: 658.8 BER (2).

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20.
Marketing management cases.

by Dolan,Robert.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New York : McGraw Hill Higher Education, 2002Availability: Items available for loan: Call number: 658.8DOL (1).

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