GCBS Library

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Your search returned 133 results.

1.
Marketing channels.

by Stern, Louis W | El-Ansary, Adel I.

Edition: 5th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi : Prentice-Hall of India Private Ltd., 1998Availability: Items available for loan: Call number: 658.84 STE (1).

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2.
Global marketing management.

by Keegan, Warren J.

Edition: 5ht ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi : Prentice Hall of India Pvt Ltd, 1995Availability: Items available for loan: Call number: 658.834 KEE (2).

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3.
Global marketing management.

by Keegan,Warran J.

Edition: 7th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi : Prentice-Hall of India, 2005Availability: Items available for loan: Call number: 658.84 KEE (11).

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4.
International marketing : analysis and strategy.

by Onkvisit, Sak | Shaw, John J.

Edition: 3rd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi : Prentice-Hall of India Private Limited, 2007Availability: Items available for loan: Call number: 658.84 ONK (8). Items available for reference: Not for loanCall number: 658.84 ONK (1).

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5.
Ethics in public management.

by Frederickson, H.George | Ghere, Richard.K.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi : Prentice-Hall of India Private Limited, 2005Availability: Items available for loan: Call number: 174 FRE (3).

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6.
Research for marketing decisions.

by Green, Paul E | Stull, Donald S | Albaum, Gerald.

Edition: 5th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi : Prentice Hall of India Pvt Ltd, 1998Availability: Items available for loan: Call number: 658.83 GRE (5).

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7.
Marketing research.

by Luck, David J | Rubin, Ronald S.

Edition: 7th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi : Prentice Hall of India Pvt Ltd, 1987Availability: Items available for loan: Call number: 658.83 LUC (6).

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8.
Business ethics : concepts and cases.

by Velasquez, Manuel G.

Edition: 6th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi : Prentice Hall of India Private Limited, 2007Availability: Items available for loan: Call number: 150 VEL (2).

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9.
Marketing research : an applied orientation.

by Malhotra, Naresh K.

Edition: 5th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi : Prentice Hall of India Pvt. Ltd, 2007Availability: Items available for loan: Call number: 658.83 MAL (9). Items available for reference: Not for loanCall number: 658.83 MAL (1).

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10.
Winning sales letters: timing saving and ready to use sales and marketing letters to help you get customers and keep them.

by Booher, Dianna.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi : Prentice-Hall of India Private Limited, 2007Availability: Items available for loan: Call number: 658.133 BOO (1).

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11.
Supply chain management : strategy, planning and operation.

by Chopra,Sunil | Meindl, Peter.

Edition: 3rd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi : Prentice Hall of India, 2007Availability: Items available for loan: Call number: 658.7 CHO (10).

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12.
Market based management : strategies for growing customer value and profitabiblity.

by Best, Roger J.

Edition: 4th edMaterial type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi : Prentice-Hall of India Private Limited, 2005Availability: Items available for loan: Call number: 658.8 BES (1).

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13.
Marketing channels.

by Stern, Louis W | El-Ansary, Adel I.

Edition: 4th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi : Prentice-Hall of India Private Limited, 1992Availability: Items available for loan: Call number: 658.8 STE (1).

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14.
No cover image available No cover image available
Management information systems.

by Kelkar, A.S.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi : Prentice-Hall of India Pvt.Ltd., 2008Availability: Items available for loan: Call number: 658.403 KEL (1).

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15.
Management information systems : managing the digital firm.

by Laudon, Kenneth C | Laudon, Jane P.

Edition: 10th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi : Prentice Hall of India Pvt.Ltd. 2007Availability: Items available for loan: Call number: 658.403 LAU (11).

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16.
Management information systems : managing the digital firm.

by Laudon, Kenneth C | Laudon, Jane P.

Edition: 8th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi : Prentice-Hall of India Private Limited, 2004Availability: Items available for loan: Call number: 658.403 LAU (1).

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17.
No cover image available No cover image available
Marketing Management.

by Govindarajan, M.

Edition: 2nd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi : Prentice Hall of India, 2007Availability: Items available for loan: Call number: 658.8 GOV (1).

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18.
No cover image available No cover image available
Marketing management.

by Kotler, Philip.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi : Prentice Hall of India Pvt Ltd, 2000Availability: Items available for loan: Call number: 658.8 KOT (1).

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19.
No cover image available No cover image available
Information systems for modern management.

by Murdick, Robert. G | Ross,Joel.E | Claggett,James.R.

Edition: 3rd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi : Prentice- Hall of India Private Limited, 1988Availability: Items available for loan: Call number: 658.403 MUR (4).

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20.
Computing for management.

by Bansal, Veena.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Delhi : Prentice-Hall of India Private Limited, 2005Availability: Items available for loan: Call number: 004 BAN (1).

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NEW ARRIVALS
The ONE Thing: The Surprisingly Simple Truth Behind Extraordinary Results Stillness is the key : An ancient strategy for modern life. Relentless : from good to great to unstoppable. Six thinking hats Make your bed : little things that can change your life and maybe the world Interviewing : bonus included! 37 ways to have unstoppable confidence in your interview. The little big small business book Fail until you don't : fight, grind,repeat Rising Strong. if we are brave enough, aften enough, we will fall Talking to strangers The life changing magic of tidying Conversational Intelligence : how great leaders Build Trust and get extraordinary results Wiley interpretation and application of IFRS standards Business,government,and society : a managerial perspective Complete Business Statistics Applying IFRS Standards Integrated retail management : Indian adaptation Thinkertoys : a handbook of creative-thinking techniques Business statistics : using excel Principles of microeconomics International human resource management Business statistics Finance for nonfinancial managers Corporate Finance Quantitative analysis for management Management and cost accounting : tools and concepts in a central european context. Human resource management


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