TY  - BOOK
AU  - Schiffman, Leon G.
AU  - Wisenblit, Joseph.
AU  - Kumar, S. Ramesh. 
TI  - Consumer behavior
SN  - 9789332537644
U1  - 658.834 SCH 
PY  - 2015///
CY  - New Delhi
PB  - Pearson education
KW  - Consumer Behaviour
ER  -