Cateora, Philip R. <br/><br/>
International marketing.  

 - 11th ed. 
 - New York :   McGraw-Hill Higher Education,   1971. 
 - xxv, 693 p. :   ill. ;   28 cm. 
<br/><br/><label>ISBN: </label>9780072398847 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing.
<br/><br/><label>Dewey Class. No.: </label>REF CAT