Aaker, David A. <br/><br/>
Strategic market management :   global perspectives.  

 - New Delhi :   John Wiley & Sons Ltd,   2010. 
 - xiii, 354 p. :   ill. ;   24 cm. 
<br/><br/><label>ISBN: </label>9780470689752 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing management.
<br/><br/><label>Dewey Class. No.: </label>REF AAK