TY  - BOOK
AU  - Nargundkar, Rajendra.
TI  - Marketing research: text and cases
SN  - 9780070220874
U1  - 658.83 NAR 
PY  - 2008///
CY  - New Delhi
PB  - Tata McGraw-Hill
N1  - Includes bibliographical references and index
ER  -