Nargundkar, Rajendra. <br/><br/>
Marketing research :  text and cases. 

 - 3rd ed. 
 - New Delhi :  Tata McGraw-Hill,  2008. 
 - xxvi, 533 p. :  ill. ;  24 cm. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>9780070220874 
<br/><br/><label>Dewey Class. No.: </label>658.83 NAR