TY  - BOOK
AU  - Kashyap, Pradeep.
AU  - Raut, Siddhartha.
TI  - The rural marketing book
SN  - 8177225588
U1  - 658.83 KAS 
PY  - 2006///
CY  - New Delhi
PB  - Biztantra
N1  - Includes bibliographical references and indexes
ER  -