Tuckwell, Keith J. <br/><br/>
Advertising in action. 

 - 3rd ed. 
 - Canada :  Prentic Hall Canada Inc,  1995. 
 - xvi, 627 p. :  ill. ;  22 cm. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/><label>ISBN: </label>0133091473 
<br/><br/><label>Dewey Class. No.: </label>659.1 TUC