Swayne, Linda E. <br/><br/>
Cases in strategic marketing. 

 - Englewood Cliffs, N.J. :  Prentice Hall,  1989. 
 - xxi, 728 p. :  ill. ;  24 cm. 
<br/><br/>Includes bibliographical references. 
<br/><br/><label>ISBN: </label>013119108X 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing<br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>658.802 SWA