Ryans, John K. <br/><br/>
Marketing strategies for the new Europe :  a North American perspective on 1992. 

 - Chicago, IL :  American Marketing Association,  c1990. 
 - xvi, 202 p. :  ill. ;  24 cm. 
<br/><br/>Includes bibliographical references (p. 193-202). 
<br/><br/><label>ISBN: </label>0877572038 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Corporations, American
<br/><br/><label>Subjects--Geographic Terms: </label><br/>European Economic Community countries--Commerce--United States.<br/>United States--Commerce--European Economic Community countries.
<br/><br/><label>Dewey Class. No.: </label>337.142 RYA