TY  - BOOK
AU  - Best, Roger J.
TI  - Market-based management: strategies for growing customer value and profitability
SN  - 0130145467
U1  - 658.8 BES 
PY  - 2000///
CY  - New Jersey
PB  - Prentice-Hall, Inc
KW  - Market-Based
ER  -