Hawkins, Del I. <br/><br/>
Essentials of marketing research. 

 - New York :   Macmillan Publishing Company,   1994. 
 - xiii, 551 p. :   ill. ;   25 cm. 
<br/><br/><label>ISBN: </label>9780023518317. 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing.
<br/><br/><label>Dewey Class. No.: </label>658.83 HAW