TY  - BOOK
AU  - Burns, Alvin.C.
AU  - Bush, Ronald.F.
TI  - Marketing research
SN  - 9780131498655
U1  - 658.83 BUR 
PY  - 1995///
CY  - New Jersey
PB  - Prentice-Hall.Inc, 
KW  - Marketing
ER  -