TY - BOOK AU - Dalrymple,Douglas J. AU - Parsons,Leonard J. AU - Jeannet,Jean-Pierre TI - Cases in marketing management SN - 0471547468 U1 - 658.8 DAL PY - 1992/// CY - New York PB - Wiley KW - Marketing N1 - Includes bibliographical references and index UR - http://www.loc.gov/catdir/description/wiley034/91028624.html UR - http://www.loc.gov/catdir/toc/onix05/91028624.html ER -