Mukerjee, Kaushik. <br/><br/>
Customer Relationship Management :  a strategic approach to marketing. 

 - Delhi :  PHI Learning,  2014. 
 - xxi, 170 p. :  ill. ;  22 cm. 
<br/><br/><label>ISBN: </label>9788120332850 
<br/><br/><label>Dewey Class. No.: </label>658.812 MUK