Rohilla, Pradeep. <br/><br/>
Encyclopaedia of management :  brand management. 

 - New Delhi :  A P H Publishing Corporation,  2010.  
 - 266 p. :  22 cm. 
 -  Vol. 1 .
<br/><br/>Includes index 
<br/><br/><label>ISBN: </label>9788131308189 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Management 
<br/><br/><label>Dewey Class. No.: </label>658 ROH