TY  - BOOK
AU  - Pearce, John A.
AU  - Robinson, Richard B.
TI  - Business week: formulation, implementation, and control of competitive strategy
SN  - 0072333235
U1  - 658.401 PEA 
PY  - 2000///
CY  - New York
PB  - Irwin McGraw-Hill
N1  - Includes index
ER  -