TY  - BOOK
AU  - Kotler, Philip.
AU  - Armstrong, Gary.
TI  - Principles of marketing
SN  - 9788120328259
U1  - 658.8 KOT 
PY  - 2006///
CY  - New Delhi
PB  - Prentice-Hall of India Private Limited
N1  - Includes bibliographical references and index
ER  -