TY  - BOOK
AU  - Jaffe, J.
TI  - Join the conversation: how to engage marketing weary consumers with the power of community, dialogue, and partnership
SN  - 9780470137321
U1  - 658.83 JAF 
PY  - 2007///
CY  - USA
PB  - John Wiley and Sons
KW  - Conversation
N1  - Includes index
ER  -