TY  - BOOK
AU  - Jeaneet, Jean-Pierre.
AU  - Hennessey, H. David.
TI  - Cases in global marketing strategies
SN  - 061807192X
U1  - 658.8 JEA 
PY  - 2001///
CY  - New York
PB  - Houghton Mifflin Company
KW  - Marketing
ER  -