Services marketing : people, technology, strategy.

By: Lovelock, ChristopherContributor(s): Wirtz, Jochen | Chatterjee, JayantaMaterial type: TextTextPublisher: India : Dorling kindersley, 2008Edition: 5th edDescription: xvi, 594 p. : ill. ; 26 cmISBN: 9788177584509Subject(s): ServicesDDC classification: 658.8 CHR
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Books Books GCBS Library
Product and service promotion
658.8 CHR (Browse shelf) Available A04307
Reference Reference GCBS Library
First floor
658.8 CHR (Browse shelf) Not for loan A04314
Reference Reference GCBS Library
First floor
658.8 CHR (Browse shelf) Not for loan A04304
Reference Reference GCBS Library
First floor
658.8 CHR (Browse shelf) Not for loan A00468
Books Books GCBS Library
Product and service promotion
658.8 CHR (Browse shelf) Available A04308
Books Books GCBS Library
Product and service promotion
658.8 CHR (Browse shelf) Available A04309
Books Books GCBS Library
Product and service promotion
658.8 CHR (Browse shelf) Available A04310
Books Books GCBS Library
Product and service promotion
658.8 CHR (Browse shelf) Available A04311
Books Books GCBS Library
Product and service promotion
658.8 CHR (Browse shelf) Available A04312
Books Books GCBS Library
Product and service promotion
658.8 CHR (Browse shelf) Available A04313
Books Books GCBS Library
Product and service promotion
658.8 CHR (Browse shelf) Available A04305
Books Books GCBS Library
Product and service promotion
658.8 CHR (Browse shelf) Available A04306
Books Books GCBS Library
Product and service promotion
658.8 CHR (Browse shelf) Available A04315
Books Books GCBS Library
Product and service promotion
658.8 CHR (Browse shelf) Available A04316
Books Books GCBS Library
Product and service promotion
658.8 CHR (Browse shelf) Available A04303

includes index.

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