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Details for:
Marketing in the not-for-profit sector.
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Marketing in the not-for-profit sector.
By:
Kinnell, Margaret
Contributor(s):
MacDougall, Jennifer
Material type:
Text
Publisher:
England :
Butterworth-Heinemann,
1997
Description:
vii, 242 p. : ill. ; 23 cm
ISBN:
0750622342
DDC classification:
658.048 KIN
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GCBS Library
Principles of marketing
658.048 KIN (
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A09823
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658 CUN
Basic marketing :
concepts, environment and decisions.
658 HER
Management of organizational behaviour :
utilizing human resources.
658 WEI
Hand book of marketing.
658.048 KIN
Marketing in the not-for-profit sector.
658.152 FAB
Bond markets, analysis, and strategies.
658.4 SHE
Marketing management :
a comprehensive reader.
658.403 SMI
Making marketing happen :
how great companies make strategic planning work
Includes index.
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