Principles of marketing.

By: Kotler, PhilipContributor(s): Armstrong, GaryMaterial type: TextTextPublisher: South Asia : Pearson Education, Inc, 2006Edition: 11th edDescription: 671 p. ; ill. ; 28 cmISBN: 8177581074DDC classification: 658.8 KOT
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Management Theory and Practice
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Principles of marketing
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Principles of marketing
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Principles of marketing
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Principles of marketing
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Includes bibliographical references and indexes.

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