GCBS Library

Contemporary Advertising. (Record no. 817)

000 -LEADER
fixed length control field 00832nam a22003017a 4500
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20200413065552.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 200413b ||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780070667662
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 659.1 ARE
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Arens, William F.
245 ## - TITLE STATEMENT
Title Contemporary Advertising.
250 ## - EDITION STATEMENT
Edition statement 10th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New Delhi :
Name of publisher, distributor, etc. Tata McGraw-Hill Publishing Company Limited,
Date of publication, distribution, etc. 2006.
300 ## - PHYSICAL DESCRIPTION
Extent xxxiv, 614 p.
Other physical details ill.
Dimensions 24 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes index.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Permanent Location Current Location Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type Date last checked out Date due
          GCBS Library GCBS Library Product and service promotion 04/13/2020   659.1 ARE A03638 04/13/2020 04/13/2020 Essential Text    
          GCBS Library GCBS Library Product and service promotion 04/13/2020   659.1 ARE A03639 04/13/2020 04/13/2020 Essential Text    
          GCBS Library GCBS Library Product and service promotion 04/13/2020   659.1 ARE A03640 04/13/2020 04/13/2020 Essential Text    
          GCBS Library GCBS Library Product and service promotion 04/13/2020   659.1 ARE A03641 04/13/2020 04/13/2020 Essential Text    
          GCBS Library GCBS Library Product and service promotion 04/13/2020   659.1 ARE A03643 04/13/2020 04/13/2020 Essential Text    
          GCBS Library GCBS Library Product and service promotion 04/13/2020   659.1 ARE A03644 04/13/2020 04/13/2020 Essential Text    
          GCBS Library GCBS Library Product and service promotion 04/13/2020   659.1 ARE A03645 04/13/2020 04/13/2020 Essential Text    
          GCBS Library GCBS Library Product and service promotion 04/13/2020 1 659.1 ARE A03646 12/12/2024 04/13/2020 Essential Text 07/23/2024  
          GCBS Library GCBS Library Product and service promotion 04/13/2020   659.1 ARE A03647 04/13/2020 04/13/2020 Essential Text    
          GCBS Library GCBS Library Product and service promotion 04/13/2020 2 659.1 ARE A03648 07/22/2025 04/13/2020 Essential Text 07/22/2025 02/17/2026
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