GCBS Library

Understanding digital marketing : (Record no. 6253)

000 -LEADER
fixed length control field 00733nam a22002537a 4500
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20210826040517.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 210226b ||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780749478438
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.872 RYA
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Ryan, Damian.
245 ## - TITLE STATEMENT
Title Understanding digital marketing :
Remainder of title marketing strategies for engaging the digital generation.
250 ## - EDITION STATEMENT
Edition statement 4th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. London :
Name of publisher, distributor, etc. Kogan Page Limited,
Date of publication, distribution, etc. 2017.
300 ## - PHYSICAL DESCRIPTION
Extent xxxvi,418 p. :
Other physical details ill. ;
Dimensions 24 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes index.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Permanent Location Current Location Shelving location Date acquired Full call number Barcode Date last seen Price effective from Koha item type Total Checkouts
          GCBS Library GCBS Library MBA stack 02/26/2021 658.872 RYA A019057 02/26/2021 02/26/2021 MBA BOOKS  
          GCBS Library GCBS Library First floor 02/26/2021 REF RYA A019058 02/26/2021 02/26/2021 Reference  
          GCBS Library GCBS Library MBA stack 02/26/2021 658.872 RYA A019055 02/26/2021 02/26/2021 MBA BOOKS  
          GCBS Library GCBS Library MBA stack 02/26/2021 658.872 RYA A019056 02/26/2021 02/26/2021 MBA BOOKS  
          GCBS Library GCBS Library MBA stack 08/26/2021 658.872 RYA A019372 08/26/2021 08/26/2021 MBA BOOKS  
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