GCBS Library

Exploring marketing research. (Record no. 5302)

000 -LEADER
fixed length control field 01076cam a2200265 a 4500
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20210204085734.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 990614s2000 txua b 001 0 eng
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0030262186
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.83 ZIK
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Zikmund, William G.
245 10 - TITLE STATEMENT
Title Exploring marketing research.
250 ## - EDITION STATEMENT
Edition statement 7th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. USA :
Name of publisher, distributor, etc. Dryden Press,
Date of publication, distribution, etc. c2000.
300 ## - PHYSICAL DESCRIPTION
Extent xxxiii, 812 p. :
Other physical details ill. ;
Dimensions 29 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references and index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing research.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
856 42 - ELECTRONIC LOCATION AND ACCESS
Materials specified Contributor biographical information
Uniform Resource Identifier http://www.loc.gov/catdir/enhancements/fy1514/99064502-b.html
856 42 - ELECTRONIC LOCATION AND ACCESS
Materials specified Publisher description
Uniform Resource Identifier http://www.loc.gov/catdir/enhancements/fy1514/99064502-d.html
856 41 - ELECTRONIC LOCATION AND ACCESS
Materials specified Table of contents only
Uniform Resource Identifier http://www.loc.gov/catdir/enhancements/fy1514/99064502-t.html
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 7
b cbc
c orignew
d 2
e opcn
f 19
g y-gencatlg
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Permanent Location Current Location Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
          GCBS Library GCBS Library PINK BOOK 02/04/2021   658.83 ZIK A08850 02/04/2021 02/04/2021 Books
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