GCBS Library

Marketing management : (Record no. 396)

000 -LEADER
fixed length control field 01105nam a22003857a 4500
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20200406051715.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 200406b ||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9788131716830
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8 KOT
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Kotler, Philip.
245 ## - TITLE STATEMENT
Title Marketing management :
Remainder of title a south asian perspective.
250 ## - EDITION STATEMENT
Edition statement 13th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New Delhi :
Name of publisher, distributor, etc. Prentice Hall,
Date of publication, distribution, etc. 2009.
300 ## - PHYSICAL DESCRIPTION
Extent xlvii, 647 p. :
Other physical details ill. ;
Dimensions 28 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references and index.
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Keller, Kevin Lane.
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Koshy, Abraham.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Permanent Location Current Location Shelving location Date acquired Total Checkouts Total Renewals Full call number Barcode Date last seen Date last checked out Price effective from Koha item type
          GCBS Library GCBS Library Principles of marketing 04/06/2020 3 1 658.8 KOT A04372 09/08/2022 08/12/2022 04/06/2020 Books
          GCBS Library GCBS Library Principles of marketing 04/06/2020 2 1 658.8 KOT A04373 12/01/2021 09/09/2021 04/06/2020 Books
          GCBS Library GCBS Library Principles of marketing 04/06/2020 2 2 658.8 KOT A04374 11/30/2021 09/07/2021 04/06/2020 Books
          GCBS Library GCBS Library Principles of marketing 04/06/2020     658.8 KOT A04375 04/06/2020   04/06/2020 Books
          GCBS Library GCBS Library Principles of marketing 04/06/2020     658.8 KOT A04376 04/06/2020   04/06/2020 Books
          GCBS Library GCBS Library Principles of marketing 04/06/2020 2 1 658.8 KOT A04379 11/30/2021 09/30/2021 04/06/2020 Books
          GCBS Library GCBS Library Principles of marketing 04/06/2020     658.8 KOT A04381 04/06/2020   04/06/2020 Books
          GCBS Library GCBS Library Principles of marketing 04/06/2020     658.8 KOT A04382 04/06/2020   04/06/2020 Books
          GCBS Library GCBS Library Principles of marketing 04/06/2020     658.8 KOT A04383 04/06/2020   04/06/2020 Books
          GCBS Library GCBS Library Principles of marketing 04/06/2020 4 2 658.8 KOT A04384 09/21/2022 08/30/2022 04/06/2020 Books
          GCBS Library GCBS Library Principles of marketing 04/06/2020 2   658.8 KOT A04385 12/04/2021 11/27/2021 04/06/2020 Books
          GCBS Library GCBS Library Principles of marketing 04/06/2020 1   658.8 KOT A04386 11/30/2021 11/18/2021 04/06/2020 Books
          GCBS Library GCBS Library Principles of marketing 04/06/2020 3 1 658.8 KOT A04387 09/05/2022 08/10/2022 04/06/2020 Books
          GCBS Library GCBS Library Principles of marketing 04/06/2020 3   658.8 KOT A010486 09/27/2022 08/30/2022 04/06/2020 Books
          GCBS Library GCBS Library Principles of marketing 04/06/2020     658.8 KOT A015817 04/06/2020   04/06/2020 Books
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