Global marketing management. (Record no. 147)

000 -LEADER
fixed length control field 00713nam a22002657a 4500
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20230209113313.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
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020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9788131730911
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8 KEE
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Keegan, Warren J.
245 ## - TITLE STATEMENT
Title Global marketing management.
250 ## - EDITION STATEMENT
Edition statement 7th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Delhi :
Name of publisher, distributor, etc. Pearson,
Date of publication, distribution, etc. 2011.
300 ## - PHYSICAL DESCRIPTION
Extent xxiv, 670 p. :
Other physical details ill. ;
Dimensions 24 cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references and index
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Global
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Bhargava, Naval K.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Permanent Location Current Location Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Date last checked out Price effective from Koha item type
          GCBS Library GCBS Library International Marketing 03/31/2020 2 658.8 KEE A00295 07/04/2022 03/25/2022 03/31/2020 Essential Text
          GCBS Library GCBS Library International Marketing 03/31/2020 5 658.8 KEE A08133 08/08/2022 02/28/2022 03/31/2020 Essential Text
          GCBS Library GCBS Library First floor 05/18/2020   658.8 KEE A00291 05/18/2020   05/18/2020 Reference
          GCBS Library GCBS Library First floor 05/18/2020   658.8 KEE A00294 05/18/2020   05/18/2020 Reference
          GCBS Library GCBS Library MBA stack 06/08/2020   658.8 KEE A00292 06/08/2020   06/08/2020 MBA REFERENCE
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